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Privacy Policy

• Updated on 18 February 2026
• 29 min read

Revised 02/17/2026 and effective 02/17/2026

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Big Cartel, LLC (“Big Cartel”, “we”, or “us”) takes your privacy seriously and we know you do too. This Privacy Policy (“Policy”) describes how we collect, process, and share Personal Data, your Rights & Choices, and other important information about how we handle your Personal Data

SCOPE OF THIS POLICY

This Policy applies to your use of our “Services,” which include the following:

• Our “Merchant Services”:
  - Products, software programs, and technical services for independent vendors, creators, or sellers, (“Merchants”) who set up accounts with us to allow them to host online storefronts (“Stores”) and sell goods to their customers;
  - Merchant facing Mobile Application (“Mobile App”); 
• Our websites, mobile applications, social media pages, and other online services where this Policy is posted (including bigcartel.com, but excluding Stores) (“Site”); and
• Any other product, service, or technology provided tomerchants or individuals who contact or interact with Big Cartel directly.

As a convenience to individuals who visit Stores (“Customers”), we provide information about the Personal Data we collect through Stores operated by Big Cartel on behalf of Merchants. Please note, however, that this Policy governs only the Personal Data we process as a “controller” i.e. the Personal Data we collect from and about Merchants, as well as individual users who visit our website, sign up for communications with Big Cartel, or contact Big Cartel directly. 

All online Stores hosted or supported by Big Cartel, whether on Merchant-specific subdomains of bigcartel.com (“Merchant Subdomains”) or on merchant-hosted domains, are operated on behalf of the Merchant. Big Cartel is a service provider to the Merchant (who is the “controller” or “business” under applicable privacy laws). Big Cartel is not responsible for the privacy practices of its Merchants. If you visit any Merchant storefront provided or hosted by Big Cartel, we encourage you to review their privacy policy and to direct any questions or concerns you have about their data practices to the appropriate Merchant.